our MISSION
At Pretty Decent Goods, we deliver high-quality curated collections featuring independent artists, musicians, and creatives. Our marketplace lets you discover new talent while directly supporting their work. We handle the details—production, fulfillment, and merchandising—so creativity can thrive, and quality remains the gold standard.
our VALUES
ruthless quality
We don’t just meet the bar, we raise it. Quality is our relentless pursuit, and we won’t settle for anything less than perfect. No shortcuts, no excuses—just the best.
uncompromised authenticity
We keep it real, always. No fluff, no fakes—just unapologetic honesty in everything we do. At Pretty Decent Goods, staying true to who we are and what we believe in is non-negotiable.
creative innovation
Creativity fuels us, and we aren’t afraid to break the mold. Whether it’s bold product designs or unconventional solutions, we push boundaries and challenge the ordinary at every turn.
collaborative community
Collaboration isn’t just a buzzword—it’s how we get things done. We mix wild ideas with diverse minds to create something bigger than the sum of its parts. Together, we thrive, and we’re in it to win it.
our HISTORY
2006
the SPARK
In the creative confines of an Appalachian State University classroom, the art of screen printing revealed its magic. I fell hard for the beauty of wearable art.
2008
the MOVE
Chasing opportunity, I headed west to Seattle. There, I dove into the city's pulsing music scene, a backdrop that stole my heart and kindled my creative spirit.
2012
from PASSION to PLATFORM
Seattle not only rocked my world musically but also set the stage for the first iteration of the business. Printing shirts and crafting merch for the city's rising bands, we turned up the volume on the vision.
2020
the EVOLUTION
Amidst a world turned upside down, there was a pivot with purpose. Expanding beyond the band scene and past the hobby shop goal, Pretty Decent Goods emerged, embracing a broader canvas of creativity and community. We revamped our mission, diving deeper into sustainability and the art of the unique. The obsessive search for quality and value began.
2021
betting on THE BRAND
The year we doubled down. Pretty Decent Goods wasn't just a brand; it became a movement. Collaborating with artists, musicians, and dreamers, we wove a tapestry of connections, each thread a story of creativity and passion.
2022
markets & DAYDREAMS
Stepping out into the sunlight, Pretty Decent Goods was brought directly to the people, diving into the bustling market scene. Each interaction, a new fan; each sale, more motivation. It was also the year we went digital—launching our website to spread the Pretty Decent ethos far and wide. Plus, we kicked off our first artist collaboration, blending visions and crafting something truly groundbreaking. This was not just growth; it was a celebration of connection and creativity.
2023
the MOVEMENTS
The adventure continued in 2023 as we launched the Pretty Decent Hiking Club and the Get Outside Society, initiatives that invited our community to step outside and embrace the wild together. That same year, we introduced Pretty Decent Human, a movement dedicated to celebrating the authenticity in everyone. It was a year of stepping out and stepping up, grounding our passions in purpose and people.
2024
the HORIZON
In 2024, the journey took an exhilarating turn. We expanded our product lines, diving deeper into the realms of unique, quality curated goods that defy the mundane. Our collaborations also reached new heights, forging partnerships that resonated with our core values of creativity and community. As we look ahead, the horizon is buzzing with more exciting ventures. Stay tuned—Pretty Decent Goods is just getting started on delivering the extraordinary!
PRETTY DECENT PLAYLIST
Your curated soundtrack of offbeat bops, indie gems, and vibes that work just as hard (or as little) as you do.



